Celebrity endorsement can be good for brands, but it’s a complicated relationship
The UK’s advertising watchdog has banned online adverts for two nutrition brands, for their failure ...
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Advertising
YouTube to now show ads even when video is paused
YouTube has confirmed that now ads could fill up users’ paused screentime too. A spokesperson releas...
Amazon Prime Video India to show ads in movies and TV shows in 2025
Amazon announced that Prime viewers in India will begin seeing advertisements included in their movi...
How advertising jingles influence our buying choices (and why we can still sing them decades later)
Even if we haven’t heard them for many years, familiar songs often stick with us for life. We can of...